GALLERY MANAGEMENT - THE VOW EXCHANGE


corresponding with couples

It's inevitable. You and the couple have such a great time together at their wedding that they want to keep in touch to hire you for future jobs. Which is super awesome! However, it can also be super problematic if you are not careful. Often times, couples who request the contact info from the photographer will often abuse it by going straight to the "horse's mouth" when it comes to their wedding gallery. Below are a couple of strategies we suggest to avoid getting caught in the middle and ultimately causing our couples frustration:

"The couple emailed me about their wedding gallery. What do I say to them?" - Anytime you are contacted directly regarding the couple's wedding gallery whether by the couple or a guest of their wedding, we recommend the following:
- return their email as it would be rude to ignore them or "pass it on" with out a direct response back to the customer.
- Inform them in the friendliest way that "The Vow Exchange Photo Manager is the best person to connect with regarding your wedding gallery. She can be reached at booking@thevowexchange.com to answer any of your wedding gallery questions." Even if you think you know the answer to their question, it is best to allow the photo manager to answer as policies and procedures change over time.
- CC the email: booking@thevowexchange.com whenever you correspond with a customer regarding their wedding gallery.

"The couple emailed me about their wedding gallery as well as a future photo shoot with me. What do I say to them?" - This is great news! Sounds like you got some additional work from this customer. However, we must be careful to separate out the new job from their wedding gallery. For these inquiries, we recommend the following:
- return their email answering their questions regarding the new job with you.
- Additionally inform them in the friendliest way that "The Vow Exchange Photo Manager is the best person to connect with regarding your wedding gallery. She can be reached at booking@thevowexchange.com to answer any of your wedding gallery questions." Even if you think you know the answer to their question, it is best to allow the photo manager to answer as policies and procedures change over time.
- CC the email: booking@thevowexchange.com whenever you correspond with a customer regarding their wedding gallery.

"The couple emailed me about a future photo shoot with me but did not ask about their wedding gallery. What do I say to them?" - Again, this is great news! Sounds like you got some additional work from this customer. Since in this case the customer is not asking about their wedding gallery, feel free to connect with them regarding that future work you will be doing for them. Keep in mind however, that should the topic of their wedding gallery come up down the road, the answer is always "The Vow Exchange Photo Manager is the best person to connect with regarding your wedding gallery. She can be reached at booking@thevowexchange.com to answer any of your wedding gallery questions."